people knowledge is much more important than mere product knowledge.

If you're going to connect, people need to know that you understand them.

The best way to become a person that others are drawn to is to develop qualities that we are attracted to in others.

Other times leaders have to hold their feelings in check. When I say that leaders should delay their emotions, I'm not suggesting that they deny them or bury them. The bottom line in managing your emotions is that you should put others—not yourself—first in how you handle and process them. Whether you delay or display your emotions should not be for your own gratification.

Decide that People Are Worth the Effort:

The best way to become a person that others are drawn to is to develop qualities that we are attracted to in others. Just

leaders touch a heart before they ask for a hand.

Care without candor creates dysfunctional relationships. Candor without care creates distant relationships.

Material handouts are a poor substitute for love and understanding. People don't need more things—they need more tenderness

transformation is possible for anyone willing to learn and live good values, value people, and collaborate with others to create a positive values culture.

Connecting is the ability to identify with people and relate to them in a way that increases your influence with them.

Remember that success is just 15 percent product knowledge and it's 85 percent people knowledge.