Quotes about Change

Sooner or later, each of us becomes (for a while) the kind of person who believes in the reptile people that control the earth. We're seeking our own little pocket of uniqueness.

Make things better. It's entirely possible that the thing you are marketing satisfies no real demand.

It's not time," "Take it easy," "Wait and see," "It's someone else's turn"—none of these stalls are appropriate for a leader in search of change. There's a small price for being too early, but a huge penalty for being too late. The longer you wait to launch an innovation, the less your effort is worth.

Marketerii nu realizeaz? lucruri mediocre pentru oameni mediocri. Ei determin? schimb?ri, ?i asta prin normalizarea unor comportamente noi.

Marketers make change. We change people from one emotional state to another. We take people on a journey; we help them become the person they've dreamed of becoming, a little bit at a time.

You have the freedom to change how you spend your day. You can outsource the tasks and find the guts to do emotional labor instead. You can go out on a limb and do what others aren't doing. The most frustrated marketers I know are the ones who take it as a given that because they are in industry x, they have no freedom. And so real estate brokers hustle for listings and do precisely what the other brokers do.

Things that grow don't grow forever—but that's okay, because the experiences we collect stick with us, and we get to take those experiences wherever we go.

Think for a second about the people you know who are engaged, satisfied, eager to get to work. Most of them, I'll bet, make change. They challenge the status quo and push something forward—something they believe in. They lead.

The problem with meeting expectations is that it's not remarkable. It won't change the recipient of your work, and it's easy to emulate (which makes you easy to replace).

great marketing is the generous and audacious work of saying, "I see a better alternative; come with me.

Leadership, on the other hand, is about creating change that you believe in.

It's fine to experience regret when we abandon a sunk cost. It's a mistake to stick with one simply because we can't bear the regret.