Quotes about Targeting

If all we're doing is flinging words and emotions in all directions without any real consideration for the specific ways the enemy is targeting us and the promises of God that apply to us, we're mostly just wasting our time.

A lot of people who are marketing to girls are going to where they are, not to where they ought to be.

Ultimately, your marketing plan will consist of many sales funnels, each selling your products and services to varying demographics.

The mistake that's so easy to make is to get greedy as you choose your hive, to say, "this product is for everyone" or "anyone can benefit from this idea." Well, there are seven billion people on the planet, so it's unlikely your comment is correct; even if it is, there's little chance that a virus would spread across a hive that big.

Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.