Quotes about Motivation

Before knowing what the hero wants, the audience has little interest in her fate.

Stories live and die on a single question: What's at stake? If nothing can be gained or lost, nobody cares.

The only two motivations a hero has in a story are to escape something bad or experience something good.

Our desire to avoid pain motivates us to seek a resolution to our problems.

This is where most brands make a critical mistake. By assuming our customers only want to resolve external problems, we fail to engage the deeper story they're actually living. The truth is, the external problems we solve are causing frustrations in their lives and, just like in a story, it's those frustrations that are motivating them to call you.

The strategy she recommends to her clients is simple: when giving a speech, position yourself as Yoda and your audience as Luke Skywalker

When we fail to define something our customer wants, we fail to open a story gap. When we don't open a story gap in our customers' mind, they have no motivation to engage us, because there is no question that demands resolution. Defining something our customer wants and featuring it in our marketing materials will open a story gap.

We aren't sure what we want in life, there is no story question in our lives either. And if there is no story question inviting us to take action, we will lose interest in our own lives.

After you have listed the top five excuses, craft a sentence or two that overcomes each objection.

Just as a parent is pleased with the efforts of his little child to please him, though it be only by picking a daisy or walking across a room, so is our Father in heaven pleased with the poor performances of His believing children. He looks at the motive, principle, and intention of their actions, and not merely at their quantity and quality. He regards them as members of His own dear Son,

We can depend upon it that people will never come to Jesus and stay with Jesus and live for Jesus unless they really know why they are to come and what their need is.

Good feelings and desires are useless if they are not accompanied by action.