Writing for the gallery is something that a writer must resist no matter who he is. You know the writers that are writing for their audience because they write the same book over and over again with the sort of cute things their readership likes. Serious writers write things that compel them, new challenges, new situations, and a new landscape that they have not been in before.

Eric Fromm: "The need for . . . an object of devotion is deeply rooted in the conditions of human existence.

Much of the ability to create and maintain valuable brands, as a consequence, has migrated away from the product and to the channel because, for the present, it is the channel that addresses the piece of added value that is not yet good enough.

if the decisions you make about where you invest your blood, sweat, and tears are not consistent with the person you aspire to be, you'll never become that person.

The mind is a garden, said he.

A positive attitude enables a person to endure suffering and disappointment as well as enhance enjoyment and satisfaction. A negative attitude intensifies pain and deepens disappointments; it undermines and diminishes pleasure, happiness, and satisfaction; it may even lead to depression or physical illness.

You cannot control what happens to you in life, but you can always control what you will feel and do about what happens to you.

Man's search for meaning is the primary motivation in his life and not a secondary rationalization of instinctual drives.

The pessimist resembles a man who observes with fear and sadness that his wall calendar, from which he daily tears a sheet, grows thinner with each passing day. On the other hand, the person who attacks the problems of life actively is like a man who removes each successive leaf from his calendar and files it neatly and carefully away with its predecessors, after first having jotted down a few diary notes on the back.

God is the partner of our most intimate soliloquies. That is to say, whenever you are talking to yourself in utmost sincerity and ultimate solitude--he to whom you are addressing yourself may justifiably be called God.

The last of the human freedoms—to choose one's attitude in any given set of circumstances, to choose one's own way.

There are some authors who contend that meanings and values are "nothing but defense mechanisms, reaction formations and sublimations." But as for myself, I would not be willing to live merely for the sake of my "defense mechanisms," nor would I be ready to die merely for the sake of my "reaction formations.